Our Story

Women-Founded & Women-Operated
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Childhood Β· Village garden
Nuriza's grandmother's garden β€” where it all began

A Garden That Started Everything

Nuriza didn't learn about flowers in a classroom. She learned kneeling in the soil beside her grandmother, in a small village where the garden came alive each spring β€” tulips and daffodils first, then lilies, peonies, and asters filling the air until the first frost.

She didn't just admire it. She worked it. She learned which stems needed the most water, how to coax a reluctant bloom, and how to tell when a flower was at its absolute peak. From seed to vase, Nuriza understood the full journey β€” and it became part of who she is.

From Home Kitchen to Chicagoland

Years later, Nuriza found herself far from that village β€” in the United States, at home with three young children. So she returned to what she'd always known: flowers.

She started simply β€” buying stems from local stores, arranging them with the care and intuition her grandmother had taught her. Friends noticed. Every bouquet she gave away brought the same response: "You should be doing this."

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First arrangements at home
First arrangements β€” made for friends, from the heart
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Opening day Β· Studio
Opening day β€” Adel Flowers, Wood Dale IL

Named for a Daughter

Adel Flowers takes its name from Adel β€” Nuriza's eldest daughter, and the quiet inspiration behind everything. The name carries what this brand stands for: something personal, given with love, lasting in memory long after the petals fall.

What began as a passion project became a studio rooted in Wood Dale, Illinois β€” serving families across Chicagoland with fresh, hand-crafted arrangements and same-day delivery to the doorsteps, celebrations, and moments that matter.

Women-Founded. Women-Operated.

Adel Flowers is proudly women-founded and women-operated. Nuriza built this business while raising her family β€” proof that the most meaningful things are grown slowly, with patience, care, and a great deal of heart.

Every bouquet that leaves our studio carries that spirit. Not just flowers in a box β€” but something genuine, made by hands that have always known what flowers are truly for.

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Nuriza today Β· In the studio
Nuriza at the studio β€” today

What We Believe

Flowers are never just flowers β€” they say what words can't.

Quality isn't negotiable. Every stem chosen by hand, every arrangement made fresh to order.

Same-day delivery is a commitment to the moments that can't wait.

A small business should feel personal β€” because it is.

Thank you for being here. We hope every arrangement we send finds someone who truly deserves it.

β€” the Adel Flowers team